Domain Authority: What It Means – What Content Marketers Should … – MarTech Series
Businesses should optimize their websites to appear as high as possible in search results because this is how clients will find your company online. You might not always be aware of a site’s performance, though. Even if you believe that you have done all on your end to improve the ranking of your website, this problem still exists. Therefore, this is where Domain Authority (DA) enters the picture.
DA or Domain Authority plays a pivotal role to improve the ranking of your website. What precisely is domain authority (DA) and why is it so important for website ranking? Are search engine rankings and domain authority related? Continue reading if you’re unsure whether it will be beneficial to make changes to raise your site’s DA ranking.
What is Domain Authority?
DA is a search engine ranking score that is developed by MOZ to determine how well a website will rank on SERPs(Search Engine Result Pages). The domain authority scores range from 1 to 100 and if the score is high, the website…
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source: https://news.oneseocompany.com/2023/05/02/domain-authority-what-it-means-what-content-marketers-should-martech-series_2023050244336.html
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