Does Google Use Analytics and Chrome Data for Ranking? – Search Engine Journal
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Google’s John Mueller answered whether Google uses Google Analytics data (like bounce rate and time on site) as well as whether Google uses Chrome browser data for ranking purposes. His answers couldn’t be clearer or direct.
Chrome Data For Ranking Purposes?
A person at the Google Office-hours hangout asked if Google used Chrome data for ranking purposes. It’s unclear what kind of “data” the person is asking about though.
He could have been inquiring about traffic data because there is an idea that Chrome tracks traffic data and some believe that Google uses traffic as a ranking factor.
In 2013 someone blogged a Brighton SEO presentation featuring three ex-Googlers.
The blogger mistakenly published that Chrome is tracking traffic to websites for ranking purposes.
That information then made it to someone’s…
Read Full Story: https://www.searchenginejournal.com/google-analytics-chrome-data-ranking-factors/432239/
The post Does Google Use Analytics and Chrome Data for Ranking? – Search Engine Journal first appeared on SEO, Marketing and Social News | OneSEOCompany.com.
source: https://news.oneseocompany.com/2022/01/10/does-google-use-analytics-and-chrome-data-for-ranking-search-engine-journal_2022011012172.html
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