Digital marketing workshop organised for city bizmen – Times of India

Ludhiana: In wake of increasing importance of the digital marketing mediums for promotion and sales of goods and services, a workshop for city business houses was organised by Chamber of Industrial and Commercial Undertakings (CICU). In this workshop, representatives of dozens of small, medium and large companies participated to acquire knowledge about the latest trends in digital marketing and how to use them effectively.
Upkar Singh Ahuja, president of CICU, said, “Given the ever increasing importance of the marketing tools, we are constantly encouraging the industry to change their marketing structure from traditional to digital marketing, which is also known as online marketing. CICU organised one-month course on digital marketing with business boosting strategies. More than 20 participants from different sectors of industry took part. The course was conducted under the guidance of Komal Chopra, a certified digital marketing expert. Chopra explained to the participants about how…

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