Dentsu Breaks into the Metaverse – Little Black Book – LBBonline

The agency has teamed with Microsoft to launched a collaboration space and technology showcase with HeadOffice.Space

Dentsu International today announced it has collaborated with Microsoft to build a unique collaboration space in the metaverse, designed to excite and inspire brands to innovate and experiment with Web3 technologies. Using their combined expertise, the businesses have partnered to showcase a range of real-world use-cases that have been re-imagined in a virtual setting to drive greater engagement, productivity, and accessibility for business.

With many brands and businesses still assessing how to take advantage of the huge opportunities presented by Web3, dentsu and Microsoft have come together to showcase what can be achieved in critical business areas such as customer service, retail, and learning and development.

The initiative is underpinned by dentsu’s recently announced Web3 Center of Excellence, falling within the Creative pillar. This is where clients and…

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source: https://news.oneseocompany.com/2022/11/09/dentsu-breaks-into-the-metaverse-little-black-book-lbbonline_2022110935455.html

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