Demand for SEM freelancers drops – AdNews

Freelancing and crowdsourcing marketplace Freelancer.com has revealed search engine marketers (SEM) are less in demand than SEO, Youtube and traditional advertisers in its quarterly Fast 50 Index for Q3 2022.

The index is based on data from 296,000 online jobs posted on Freelancer.com between July 1 to September 30, 2022 and showed that tech-related jobs dominated the rankings when comparing Q3 2022 to Q3 2021 year-on-year.

Projects for search engine marketing fell by almost a third (30.4%) in Q3 – from 2,300 jobs to 1,600 from the previous quarter.

On the other hand, digital marketing, traditional marketing and YouTube jobs spiked in interest.

Employers are looking for support with SEO ranking, with blog writing jobs spiking by 55% from 1,058 to 1,642 projects as companies hire freelancers to write SEO-friendly blog content.

Digital marketing also saw a 23.1% increase in Q3, jumping from 1,738 to 2,141 jobs. These jobs range from hiring business consultants supporting social media…

Read Full Story: https://www.adnews.com.au/news/demand-for-sem-freelancers-drops

The post Demand for SEM freelancers drops – AdNews first appeared on SEO, Marketing and Social News | OneSEOCompany.com.

source: https://news.oneseocompany.com/2022/10/13/demand-for-sem-freelancers-drops-adnews_2022101333190.html

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