June 12, 2023  SEONews

Content Marketing for Small Businesses: 9 Essential Tips


Are you looking to build a powerful content strategy for your small business?

In this guide, we’ll take a look at how to create and distribute effective content—based on industry research and insights. We’ll also hear from various content marketing experts working with small businesses.

After reading it, you’ll learn how to use content to grow your small business organically and boost your brand awareness.

Does Your Small Business Need Content Marketing?

Whether your CEO or CMO has posed the question, or you are wondering it yourself, it’s important to remember that quality content and strong thought leadership can help your business stand out.

Dale Bertrand, Founder and President at Fire&Spark says:

Sometimes content marketing is the best way for small business owners to compete against others with larger budgets for online advertising and PR. Be sure to leverage your unique viewpoint on your industry to get noticed.

Dale Bertrand, Founder and President at Fire&Spark

In other words, organic content brings marketers more long-term benefits than ads, which stop attracting leads as soon as you turn them off.

On top of this—and somewhat counterintuitively—it’s not just online businesses that can benefit from content marketing.Offline businesses, too, can see the return on investment.

According to our State of Content Marketing 2023 Global Report, 99% of online and offline businesses with 11-50 employees generate positive results with content marketing.

At the...



source: https://news.oneseocompany.com/2023/06/12/content-marketing-for-small-businesses-9-essential-tips_2023061245987.html

Your content is great. However, if any of the content contained herein violates any rights of yours, including those of copyright, please contact us immediately by e-mail at media[@]kissrpr.com.