Choosing a poster font: 10 tips and ideas

Poster design can be some of the most fun you have as a designer. There is nothing quite like seeing information for an event or concert hanging in a public place as you pass by.

The key to these design projects is font selection. You need fonts, colors, sizes and scales that make it easy to read content from a distance and up close.

Here we are going to look at some tips and ideas for choosing a poster font so that your projects turn out amazing! (Plus, this post includes some design template examples with great typography for you to download Envato Elements.)

1. Use regular or bold font styles

Because legibility and readability are so important to poster design, regular and bold font weights are preferred. You want text that has a thicker stroke, making it easier to read from a distance with letters that aren’t too dense.

Most font families have multiple weights available to choose from – bold and extra bold are solid choices here. In most cases, you will avoid any styles that are thin.

When choosing a poster font, you’ll probably also choose a serif or sans serif font. (Sans serifs are the most popular.) You’re unlikely to use a running, novelty, or experimental typeface because of legibility concerns.

2. Use short blocks of text

Poster design is not for paragraphs of copy. Short blocks of text – think headings and subheadings – should be about all you have here. While you can’t always control the words as a designer, it’s essential that you explain the...