Build An Enterprise SEO Dashboard For Solid Reporting – Search Engine Journal
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Whether you are in-house, a freelancer, or at an agency, sooner or later, someone will want to see a dashboard report that shows how the SEO program is doing.
And there’s nothing worse than building a dashboard and sharing it with various stakeholders only to realize no one ever looks at the dang thing.
Most of the popular SEO tools come with various standard and custom reports. They can be great in many cases, particularly since they require less effort upfront by the user.
That said, we have found that building your own SEO dashboards can give you more control – and often more flexibility.
In practice, we like a mix of pre-built reports from tools, combined with our own custom reporting that lets us scratch some of our own particular itches.
An SEO dashboard can…
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