Billions Of Google goo.gl URLs To 404 In The Future – Search Engine Roundtable
Google announced that it will stop serving the Google URL Shortener, so any URL that was set up to redirect using goo.gl, which Google stopped supporting adding new ones back in 2019, will also stop serving.
Starting August 23, 2024, goo.gl links will start displaying an interstitial page for a percentage of existing links to notify users that the link will no longer be supported after August 25, 2025 prior to navigating to the original target page. Then after August 25, 2025, the link will then 404 and not redirect to the right destination URL.
So any redirects you have pointing to your site using goo.gl Google’s service, will die and not be counted.
As Glenn Gabe noted on X, that means billions of URLs on the web will simply vanish and begin to 404. Glenn shared how Majestic knows of 3.6 billion goo.gl links 36 billion historical links in its database.
This is the Interstitial page shown for some goo.gl links starting on August 23, 2024:
Google wrote:
Over time the percentage of…
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source: https://news.oneseocompany.com/2024/07/19/billions-of-google-googl-urls-to-404-in-the-future-search-engine-roundtable_2024071957398.html
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