Balancing SEO & UX for Better Organic Search Performance – JumpFly PPC Advertising News
At its core, on-site search engine optimization (SEO) is all about researching relevant keywords and integrating them into your website. For a hamburger shop in Albuquerque, this may mean adding the phrase “best burger in Albuquerque” in a few different places on your homepage, which isn’t too difficult in and of itself. But what happens when a hungry Google searcher visits your website and sees “best burger in Albuquerque” over and over and over and over?
When it comes to SEO and user experience (UX), business owners should consider them as a pair rather than entirely different pillars. Remember that it’s important to optimize your content for the best keywords, but never at the expense of the user. Here are a few best practices to follow that will improve your SEO and UX at the same time.
“Keywordy” Content
Any newbie that’s optimized a website for SEO has plugged keywords into content and hoped to rank for those phrases, but is it possible to add too many instances of those…
Read Full Story: https://www.jumpfly.com/blog/balancing-seo-ux-for-better-organic-search-performance/
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source: https://news.oneseocompany.com/2022/05/23/balancing-seo-ux-for-better-organic-search-performance-jumpfly-ppc-advertising-news_2022052320430.html
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