Avoid These 9 Enterprise SEO Reporting Mistakes That Devalue Your Data – Search Engine Journal
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Enterprise SEO can seem slow, expensive, and burdened with process. This is particularly true in reporting, where workflows and deliverables can be extensively detailed and nuanced.
Whether you deliver physical reports or have online reporting, dashboards, or presentations, there’s a lot to talk about.
As SEO professionals, we’re never short on metrics, segments, and ways to fill up paper – or webpages of data.
We have a tendency to throw the kitchen sink out there to justify our efforts, explain the complexity of SEO, and get buy-in.
And despite our best efforts, many of us make reporting mistakes that can actually hinder our enterprise SEO strategy and how it’s perceived by others.
In this article, you’ll learn more about nine common enterprise SEO reporting mistakes that devalue your data and take away…
Read Full Story: https://www.searchenginejournal.com/enterprise-seo-reporting-mistakes/433176/
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