Apple sees this business reaching $10 billion soon – The Motley Fool Australia

This article was originally published on Fool.com. All figures quoted in US dollars unless otherwise stated.

About three months ago, Apple (NASDAQ: AAPL) made a small but notable change to its corporate structure. Its VP of advertising, Todd Teresi, started reporting directly to Eddy Cue, who oversees all of Apple’s Services business.

That’s apparently just the start of a big push for the advertising business. Since then, Apple’s made more moves to grow the business, and Teresi said his goal is to grow the business to more than $10 billion in annual revenue.

Two recent changes

Apple currently advertises in the App Store, News, and Stocks apps. But the success of its big-tech companions in advertising suggests it can build a much bigger ad business.

Apple’s advertising business is relatively small for a company with an installed base of over 1.8 billion devices. The company currently generates about $4 billion in annual revenue, which pales in comparison to advertising giants like …

Read Full Story: https://www.fool.com.au/2022/08/24/apple-sees-this-business-reaching-10-billion-soon-usfeed/

The post Apple sees this business reaching $10 billion soon – The Motley Fool Australia first appeared on SEO, Marketing and Social News | OneSEOCompany.com.

source: https://news.oneseocompany.com/2022/08/23/apple-sees-this-business-reaching-10-billion-soon-the-motley-fool-australia_2022082328188.html

Your content is great. However, if any of the content contained herein violates any rights of yours, including those of copyright, please contact us immediately by e-mail at media[@]kissrpr.com.