Analysis | Shein’s $100 Billion Valuation Is a Win for Fast Fashion – The Washington Post

Asked about upstart Chinese fast fashion brand Shein at annual results three years ago, the management team of British retailer Boohoo Group Plc burst into laughter.

Anyone older than Generation Z likely would have had the same response until recently. But make no mistake. Like Boohoo — whose shares are down by more than 60% since that call, in the face of Shein’s eye-watering competition — we’re all likely to feel the impact of its $5 dresses and $10 jeans very soon.

The retail juggernaut is weighing a funding round at a valuation of $100 billion, and is in talks with investors including General Atlantic about raising roughly $1 billion, people familiar with the matter told Bloomberg News this week.

Those numbers aren’t particularly outlandish. Shein may post $20 billion in revenue in 2022, according to Morgan Stanley, enough to overtake Fast Retailing Co. to make it the world’s fourth-biggest apparel retailer. Valuations of at least five times sales are more or less a rite of…

Read Full Story: https://www.washingtonpost.com/business/sheins-100-billion-valuation-is-a-win-for-fast-fashion/2022/04/04/96252a40-b3f1-11ec-8358-20aa16355fb4_story.html

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