A Search Engine by Apple? – Moz – Hotel News Resource

Excerpt from Moz

Tom digs into his research on Apple’s moves in search, specifically their recent launch of what he believes is a search engine, how it works, and how they could possibly hope to compete with Google in the future.

“Apple won’t be building a search engine”

But before we get into what does that look like, let’s start off by talking about the common reasons people say, “Apple won’t be building a search engine.” The first is that we know that Google pay Apple something in the order of $18 billion to $20 billion dollars a year to be the default search engine on Apple devices. That’s a lot of cash.

But if you consider Apple makes more than a billion dollars a day, probably not such a big idea as we think it is. But more importantly, in 2020, the Department of Justice in the U.S. said that they were going to be suing Google for monopoly practices. One of the four bullet points they listed as their reasons was that they don’t want Apple being paid by Google to be the…

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source: https://news.oneseocompany.com/2023/01/31/a-search-engine-by-apple-moz-hotel-news-resource_2023013139950.html

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