A guide to hiring a marketing team in 2022 – FE News – FE News
Hiring a marketing team can seem like a daunting task. There are so many specialist skills and capabilities to choose from it’s difficult to know what to hire when to hire who to hire and how to hire. In this post we will break down each of these questions to help you understand how to hire a marketing team in 2022.
When to hire?
Knowing when to hire a marketer is extremely important. In order to figure out if the timing is right you need to understand first whether your business growth is going to come from product, sales or marketing. Many founders and business owners want pure product led growth but in reality this is rarely achievable. For most businesses growth will come either from a sales approach (outbound) or marketing approach (inbound). Many businesses combine the two. If you have established that your growth is a marketing led function you are ready to hire a marketer.
What to hire ?
The next thing you will need to figure out is what to hire. Marketing can be a…
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source: https://news.oneseocompany.com/2022/10/27/a-guide-to-hiring-a-marketing-team-in-2022-fe-news-fe-news_2022102734519.html
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