A Guide To Enterprise-Level Migrations (100,000+ URLs) – Search Engine Journal
Find out how as we discuss five Google Algorithm & AI Changes your agency needs to know, the strategic advantages of AI, and how agencies can better support their multi-location customers.
An enterprise website migration is no small feat.
We’re talking hundreds of thousands of URLs and years of SEO equity on the line.
To pull it off without traffic loss, you need a solid redirect strategy.
With the right approach, you can migrate an enterprise website without losing traffic or search rankings.
If you stay organized, leverage tools to scale, and pay attention to details, you will have done everything you can to ensure business continuity in the short, medium, and long term pertaining to organic performance.
Aside from the technical aspects of migration, an enterprise migration, more often than not, comes with the added pressures of:
- Strong levels of C-level/VP-level attention and communications.
- Multiple project teams and stakeholders making SEO-impacting…
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source: https://news.oneseocompany.com/2023/08/08/a-guide-to-enterprise-level-migrations-100000-urls-search-engine-journal_2023080848653.html
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