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Anchor text is the clickable text that appears in a hyperlink. It’s designed to stand out from the rest of the text so that users know it can be clicked on. So it should have a different color than regular text. (Often, it’s blue.) Other stylistic elements, like an underline, can be added. Anchor text should indicate to users what kind of page they’ll be taken to if they click the link...

The events business suffered catastrophic contraction during the first 2 years of the covid pandemic when state and local governments restricted gathering sizes or mandated shelter-at-home orders. It was no surprise that events contracted by 50% and put the 336,000 wedding-related businesses in cold storage or on life support. In 2020, the US marriage rate dropped to its lowest level ever at ...

What is National Voter Registration Day? United States celebrates national voter registration day on 20 September to celebrate the citizen’s fundamental right to vote. The day has been celebrated since 2012. The day plays a pivotal role in upholding the value of liberty that US endorses. To celebrate the day, the US government takes initiative to get new and eligible citizens to register to v...

If you’ve already spent an hour and 14 minutes watching YouTube videos today, it’s okay to admit it. You aren’t alone: 74 minutes is how long the average Internet user spends watching YouTube daily. Views are great, but your YouTube engagement rate is the metric that matters. Getting 1,000 views and 100 comments is much better for your channel than getting 10,000 views and 1 comment. Enga...

A few weeks back we did something a little different. Everyone across the company dropped their work, canceled all meetings, and spent a week working on projects that weren’t on our roadmap. We called it Build Week. It’s officially Build Week at Buffer! We’re taking this week to step away from our normal duties and work together on new ideas. — Buffer (@buffer) August 22, 2022 Why...

Twitter’s small-but-mighty word count has had a grip on us since the platform first launched in 2006. The microblogging app is not only an effective tool for communication (and memes), but also for business: a single ad on Twitter has the potential to reach 436.4 million people. But who are those users? Demographics matter. Where do they live? How much money do they make? Are they old...

Did you ever spend warm summer afternoons lifting rocks to spy on the creepy-crawlies underneath? Depending on where you lived, you might have looked for snakes, lizards, spiders, or ants; for me, it was always frogs. Or maybe you were inside reading a book or playing video games. That’s cool too. Even if you’ve never had this experience, it’s easy to see how lifting rocks to look for hid...

“We believe public information should be public, but if the government charges fees for access is it really public?” said Jonathan Wallentine of Dant Ventures. “I saw a lot of breaking news referring to lawsuits but always had a difficult time finding the actual document. To me, it seemed like a big “information gap” on the internet… so I set out to solve it,” said Anderson Zou of laWow.org. ...

SEO (search engine optimization) can benefit any business with an online presence. Especially in a competitive market like the medical industry, SEO can help your facility stand out from competitors—even larger more established ones—and ultimately get more patients.  We’ve turned the best advice from SEO experts at RicketyRoo and Pix-l Graphx into the top 10 steps you can use to leverage ...

[ { "name": "Ad - NativeInline - Injected", "component": "12277917", "insertPoint": "3", "requiredCountToDisplay": "5" },{ "name": "Real 1 Placeholder", "component": "12272316", "insertPoint": "2/3", "requiredCountToDisplay": "9" } ] A study from the University of Cincinnati Economics Center shows just how much of an economic impact Black-owned businesses have on Cincinnati’s economy. In part...