7 SEO Basics Everyone Should Know – mitechnews.com

DETROIT – Building a website is just one step of your business, but for you to start driving traffic toward it, you need SEO. Search Engine Optimization (SEO) is the main component of your marketing campaign, as it will help build brand awareness. No matter how big or small your company is, you will need SEO to improve your ranking on search engines.

Marketing your website may seem daunting, but by learning SEO basics, you will be able to meet your targets and structure your site well. While PPC techniques are helpful in gaining followers, SEO increases your organic reach.

Following a few steps can increase your site’s appearance, which will also help bring more revenue. In this article, we will explore 7 ways that every business owner should know:

Keyword Research

One of the first things you should do is research the keywords your target audience is searching for. It is the foundation of every SEO strategy, and the right keywords will enhance the appearance of your site. With…

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