7 Impactful Meta Description Tips to Increase KLK Rates

The meta description for your page is one of the first things a person sees when they search on Google, so it’s important to get it right!

Although it doesn’t have a direct impact on SEO and rankings, a well-written, eye-catching meta description can drive organic traffic to your website, increasing your click-through rate.

So if you’re wondering how to write a meta description, you’re in the right place! Our SEO experts at Bubblegum Search has compiled seven great ways to create a meta description that gets all the clicks.

Our first tip in our guide on how to write a meta description? Make sure you have it on every page of your website!

According to Dial backon average, pages with meta descriptions see almost 6% more clicks than those without.

If you don’t have a meta description, Google will automatically pull out certain content that it thinks answers a user’s query. The problem with this is that Google doesn’t understand your site or business in the same way, so it can get it wrong. This means that prospective customers are less likely to click through to your website.

It may feel like a long and daunting task to write a meta description for every page on your website, but it’s worth it. And remember, if you need help writing a good meta description, our team is here to help.

2. Create *Unique* Meta Descriptions

Once we helped a business that had a large website with its SEO. One of the first things we identified was that every single page had a meta description.