5 Best SEO Certifications in 2023

Since university degrees in SEO are rare, certifications are a popular way to prove your knowledge or expertise in SEO. However, the problem is that such certifications can be provided by anyone.

So if you want to take an SEO certification, you want to make sure you’re completing thosewhere:

• The course material is comprehensive, accurate, and actually teaches you the basics of SEO.
• They’re well regarded in the industry.

To find courses that fit the bill, we polled our 200K+ newsletter subscribers on the best SEO certifications they would recommend.

Here are the five that our subscribers gave the mostvotes:

1. Ahrefs Certification Course

Duration: 7 hours 4 minutes
Price: Free with an Ahrefs Webmaster Tools account
Instructor(s): Sam Oh
Level: All levels

This is our own certification course that teaches how Ahrefs’ tools and data work. It’s split into modules representing each of ourtools.

Our certification course is currently in beta. So you won’t be able to take an exam and acquire a certificate (for now). Don’t worry, though; we plan to add the certificate in the near future.

2. Google SEO Fundamentals by UCDavis

Duration: 29 hours
Price: Free
Instructor(s): Rebekah May
Level: Beginner SEOs

Created by the University of California, Davis, and powered by Coursera, this course teaches the fundamentals of SEO. There are four modules in this course and four assessments to complete. Once you’ve passed, you can earn a career certificate that you can add to your LinkedIn...