14 SEO Tips for Small Business Websites

Regardless of size, location, or type, your business can benefit from SEO.

And you can start doing effective SEO for a small business website today. Even with limited time and resources.

Below, we’ve provided concrete, actionable steps to get you started with small business search engine optimization.

What Is Small Business SEO?

Small business SEO is the process of optimizing your website and online presence to improve traffic from Google and other search engines.

This means bringing more of the right people to your website: potential customers, clients, and leads.

Small business SEO is simply a subset of general SEO. But with a more targeted approach and fewer resources.

And if you’re a small business with a physical location, an emphasis on local search results, too.

Small Business SEO vs. Local SEO

Small business SEO and local SEO are related. But they’re not the same thing.

Local SEO can help any business, large or small, that has a physical location.

But small business SEO is just for small businesses, whether they have a physical location or not.

With that said, small businesses often have physical locations and need local SEO, so we’ll cover both in the tips below.

Benefits of SEO for Small Business

The benefits of SEO for small businesses include the following:

Increased Awareness

With more visibility in the SERPs, more people will see your listing and become aware of your business.

Increased awareness can lead to more business over time.

Increased Traffic

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