11 Cold Email Templates Sure to Attract Hot Leads

Cold emailing can feel intimidating. And if you’re not hearing back from recipients, the effort may not feel worthwhile.

It doesn’t have to be that way.

We put together 11 cold email templates that will save you time and help attract the leads your business wants most.

How to Write a Cold Email That Actually Gets Responses

Before we dive into the pre-written cold email templates, let’s first understand what makes a great cold email.

This way, you’ll know how to customize each template to ensure you get the best possible response.

1. Research Your Recipient’s Pain Points

Before crafting your cold email, thoroughly research your recipient’s pain points. Understand their unique challenges and struggles.

Why?

Because then you can include content that answers them.

Dive into social media posts, explore relevant online forums, and stay up to date with industry news.

Personalize your message in a way that resonates with their needs.

2. Write a Short Introduction

Your email recipient is busy. So keep your intros short.

Introduce who you are and what you do. Then, dive straight into the meat of your cold email.

3. Personalize Your Pitch

Your recipient shouldn’t feel like they’re one of many people to get a cookie-cutter email.

Take the below email:

The recipient isn’t addressed by name, there’s no personal reference, and worst of all, the pitch isn’t relevant to the business.

Make sure every email you send is unique. Customizing each one might take a few extra minutes, but it’s...