10 Best Ecommerce Product Page Design Examples

While impactful product pages largely depend on what the products are, there are important elements that can make them stand out.

When visitors reach product pages, they are looking for important information that can lead them to a purchase decision. As such, your web design should have a layout that makes it easy for customers to find the information they need, while emphasizing your products’ unique value proposition. Again, there are different approaches to achieving this. Services often use compelling copy, while consumer products can benefit from informative and interactive visual elements.

This article lists ten examples of product and landing page design and discusses what makes them effective.

1. Perfect point

This first example, used by any Houston Web Design company, is connected and greets visitors with the customer’s unique value proposition through the simple copy, ‘We remove hard metal fasteners in less than 10 seconds’. Below the primary text, Perfect Point lists the benefits of the E-Drill, followed by call-to-action (CTA) buttons that lead to more information about the company, the products and its benefits.

As visitors scroll down, a demo video shows exactly how the product works, followed by more benefits and features. It’s a simple layout that covers all the bases of what prospective customers want to know in order to make a purchasing decision.

2. Volkswagen

The German automaker takes a more interactive approach with its product pages,...